Euro 2020 Euro 2020

Together you achieve more

We are Jurriën Drijver (21 years old) and Jurco Bos (21 years old). We study Commercial Economics with a specialization in Sports Marketing at the Amsterdam University of Applied Sciences. We graduate together in an ‘agile’ way at EURO 2020. The reason we have chosen this course is that we would like to have a broad economic basis in the field of marketing. The possibility to choose the specialization in Sports Marketing made us decide to opt for this course. This is because we are two true sports enthusiasts. Not a day goes by without sports for us. From doing sports yourself to following sports, we do it all. Jurriën is a fanatic water polo player himself and has played at national level in his youth. Jurco has been playing football since he was five. He used to be very fanatic, but now he plays in a team of friends. He also plays tennis. In addition to water polo and tennis, we follow football very intensively, especially Ajax. Our ambition is to work in the world of high-level sports in the future and become an established name in the field.

At EURO 2020 we will work together to create creative sponsor activations for the fan zone. Hereby we will have to consider several parties that each have their own interests. This seems a very interesting concept to work with. Jurriën says: “Experiencing a European Championship, which is partly held in my own country, is very cool. The fact that I can now also contribute to this fantastic event makes it even better! ”. Jurco says: “I am very driven and always go for the extreme. I do think it is important to do things together. Together you achieve more! And that is exactly what we are going to do at EURO 2020!”.

We are looking forward to the next six months and hope to remain involved until the end of EURO 2020.